X Ads (Twitter) Audience Size and Demographics in Switzerland

Switzerland’s X Ads reach is 1.99M adults (1.45M male, 0.54M female). Data comes from the Ads Manager’s lower bound, reflecting users 18+ reachable in the next 30 days.
The country’s population is ~8.9M (World Bank), so X Ads covers **over 20% of residents.
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Male Audience: 1.45M
Female Audience: 0.54M

Total 18-24: 0.52M
Total 25-49: 1.29M
Total 50+: 0.19M
Gender-distribution data is downloadable in XLSX.
Download XLSX

Age Group	Male (M)	Female (M)	Total (M)
18-24	0.35M	0.16M	0.52M
25-49	0.97M	0.32M	1.29M
50+	0.13M	0.05M	0.19M
Total	1.45M	0.54M	1.99M