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Affect Performance Team
|TikTok Ads|Mar 18, 2026

Romania TikTok Audience 2026: Age and Gender Breakdown

Romania TikTok Audience 2026: Age and Gender Breakdown

The estimated TikTok audience reach in Romania (18+) based on this dataset is 8,150,000 users. This is an estimate of the audience available in TikTok Ads Manager, broken down by age and gender.

TikTok Ads audience in Romania by age and gender

Gender 18-24 25-34 35-44 45-54 55+ Total
Female 786,000 1,028,000 1,011,000 990,000 966,000 4,781,000
Male 525,000 969,000 694,000 624,000 557,000 3,369,000
Total 1,311,000 1,997,000 1,705,000 1,614,000 1,523,000 8,150,000

Overall reach skews older compared with many markets: the age distribution is relatively balanced, and 35+ and 45+ segments make up a substantial share of total reach. Across all age groups, the audience also shows a clear skew toward female users.

  • Female audience leads: 4,781,000 users, or 58.7% of the total (male: 3,369,000, 41.3%).
  • The skew toward younger users is present: 3,308,000 users, or 40.6% of the total audience, fall within the 18–34 range.
  • Core audience: 25–34: 1,997,000 users, or 24.5% of the total.
  • Older segments are also sizable, but are not the primary audience: 45+ totals 3,137,000 users (38.5%). For context, 35–44 contributes an additional 1,705,000 users.

Methodology and data limitations: The data was collected from TikTok Ads Manager and reflects the minimum potential audience estimate for the selected targeting. The figures do not account for overlap with other targeting dimensions such as device, behavior, or interests. These estimates are useful for forecasting technical reach, but they require additional validation of unique users after accounting for audience overlap.